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Delicately
boned with a face that can launch a million products, A student
of psychology Amrita was always fascinated by acting, but
never in her wildest dreams had she thought that one day she
would pursue it - "Especially because I had no contacts
in the film industry at all. I thought it was tough battle
if one wanted to establish oneself here. I guess I was destined
to be here!"
Having
modeled for nearly 35 ads, her decision to act in films didn't
come as a surprise. What came as a surprise was that unlike
other models who dropped out of college to pursue their careers,
Amrita Rao preferred to thumb down film offers to complete
her graduation in psychology. And she has a word of advise
for all those aspiring to make it big in this profession.
"Don't be disillusioned and depressed if you don't get
a worthy opportunity here. There are other fields you can
excel in!"
Her
first modeling assignment was for a fairness cream. "When
I was told I would have
to audition for it, I said, "Audition?" The word
itself made me feel jittery. Thankfully I was not camera conscious.
The little bit of acting that I did after reading the storyboard
appealed to them. I got through it successfully," she
laughs. But it was the Close-up toothpaste ad that made her
a familiar face in the ad world.
If
the Close-up ad fetched her recognition, the Cadbury's Perk
ad offered her platform to step into films. "You know
Perk and Liril are two brands that get you noticed as a model.
The girl always stands out in the ads," she says. Perk
had the beautiful but hungry Amrita dressed in bridal attire
eagerly waiting for the moon to be seen, but even before it
appears her hubby hands her a perk that has a smiling with
delight. "Raj Kanwar saw that ad and got touch with me.
He told me about Ab Ke Baras and how it was Arya Babbar's
launch vehicle and that I was perfect to play the lead opposite
him in the film."
She
continues, "There are several reasons why I decided to
choose Ab Ke Baras as
my first film. Firstly Raj Kanwar is one director who has
given several hit films like Deewana, Judaai, Laadla. Secondly,
I was making a debut opposite Arya, who is Raj Babbar's son,
and we all know what an excellent actor Rajji is. And thirdly
and most importantly or critically, it is the role that I
get to play in the film. Since Ab Ke Baras has a reincarnation
theme and I get to portray two different characters in the
film. I could not have asked for anything better. Otherwise
what do newcomers get to do in their first film-dance over
a couple of songs, say a few dialogues and that's it!"
Rajkumar
Santoshi approached Amrita after seeing her in a coffee ad.
"In fact, Santoshi was one of the directors who had contacted
me after watching the Perk ad. I had to turn down his film
offer because I wanted to concentrate on my studies. When
he approached me for The Legend Of Bhagat Singh, Rajkumar
Santoshi made it clear to me that it was very brief role and
would not require more than five days to complete it. I agreed
immediately because I got to play Bhagat Singh's fiancé.
Few know about her. The sacrifice she makes by living as his
widow even though they never marry. The character does leave
its impact in the film."
Besides
Legend Of Bhagat Singh Amrita Rao was also seen in Ken Ghosh's
Ishq Vishq. Fortunately for her, the film became a hit. Amrita
made her presence felt in the film.
Apart
from acting what other hobbies did she pursue? "I like
to read! But I don't have the patience to read a whole novel
so I prefer to read those books that have stories in them.
Like recently I enjoyed reading Chitra Banerjee's book called
Arranged Marriage. I also relish reading short stories written
by Jeffery Archer." What about film magazines? How did
she intend dealing with the gossip press? "It does hurt
reading malicious articles especially when people know who
you are. I guess I will have to learn to take things in my
stride," she smilingly concluded.
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